We all know it. Corporate gifting is important. It leaves positive and lasting impressions on clients, employees and partners. However, making the wrong gift choice can reflect poorly on your companies brand. Avoid these No-Nos of Corporate Gifting and you'll be golden this holiday season.
No-No #1: The Left Chest Polo
Solution: Creative Imprints on a Selection of Apparel Items
Branded apparel is a hard gift to give. How do you pick the right size? Will everyone like this style?
While it may be less expensive to order a large quantity of those basic cotton polos that suit one group of people or another, splitting gifts into different categories has more impact. Consider opening a holiday store where employees receive a credit to their account to select a gift they like (that will fit). Or, pick a "one-size-fits-all" apparel or accessory piece that still showcases your logo and brand in a creative way.
Green Giftz Suggestions:
Miir 20L Daypack: This tote bag is the natural choice when it comes to "toting" things around. And, it's something everyone in the office can use at work and home. Bring it along to the farmer's market for a comfortable way to transport your goods. Your purchase of this 18L tote funds trackable clean water and health project.
Bamboo Full-Zip (Men's and Women's): Features sleeve thumb holes for Women to help you stay warmer longer. This bold base-layer feels as nice as it functions. The unique bamboo fabric is softer than cotton, while patented technology keeps you dry and comfortable. Available in multiple colors. Reflective details for added level of safety. Provides up to UPF 35+ protection so you can go outside with confidence.
No-No #2: Being Cheap
Solution: Stay Within Your Budget
Name a budget and we guarantee we've worked with it. We've stumbled upon some ridiculous "cheap gifts" in the past - from gas gift cards to a bag of candy and everything in between! We've all received that gift before. And we all know it didn't leave a very good impression.
Whether money is tight or you've just purchased a new office space, we know that not every client will have hundreds to spend. So, if your wallet is particularly tight this year, then put some extra thought and care into the gifts you pick for the people that matter. Our go to advice is to pick something practical that people will use.
Green Giftz Suggestions:
Tech Taco Cord Organizer: Yes, we do believe you need this. How many times have you dug around in your purse, backpack or desk drawer looking for a pair of headphones or charging cable? Save time and stay organized with this handy, easy giveaway. Step it up a notch by create this from scrap leather or fabric to really tell your corporate story while helping Mother Earth.
Wood Bottle Opener: If your staff consists of mostly beer drinkers or outdoor fanatics (it is Beer City USA after all) then consider gifting a solid bottle opener. This wooden bottle opener includes a leather strap for handy carrying.
No-No #3: Too Bold Branding
Solution: Subtle Imprint Techniques
Nobody wants to be a walking billboard so avoid it at all costs. A jacket with an extra large logo doesn't exactly scream "after work wear." The whole point of corporate gifting is to give something employees, clients and partners will use outside of work, right?
It's useful to include a logo on custom gifts but not necessary. Consider your branding assets. Is there a pattern you use frequently in the background of your print materials that clients would recognize as your own? Geometric patterns or small logos have high impact.
Green Giftz Suggestions:
LED Light Up Hat: The subtle "R" branding on the side of the hat is hardly noticeable when worn. "R" is not this companies logo, but is a critical part of their branding. This unique light up hat will keep your employees safe walking at night or running through the darker winter months. the LED light is even USB rechargeable.
Full Wrap Imprint Pen: Utilize your companies brand assets by putting a fun design on full display! This high-quality, Swiss brand pen allows for a full wrap imprint and a sleek finish. This full custom pen allows you to mix and match pen, plunger and barrel color and designs. Optional gift boxes available.
No No #4: Giving Useless Items
Solution: Giving Amazing Items
When was the last time you thought, "You know what I need, another coffee cup!" Probably never. Save yourself (and the planet) from another tossed coffee mug, stress ball or calendar and use your money on amazing items with lasting impressions. Choosing valuable gifts that people actually use goes much farther than just the gift itself. And don't forget to consider unique packaging options as well!
Green Giftz Suggestions:
Shinola Linen Journal: Shinola is a Detroit-based, rapidly-expanding, American luxury lifestyle brand with retail stores worldwide. Shinola journals are American-Made from all USA-sources components. Shinola journals are manufactured to exacting specifications using domestic, sustainable-cultivated sources for its paper. Includes a Smyth sewn, lay-flat binding with 192 lined, off-white archival quality pages. Who wouldn't want to receive this gift?
Powder Coated Water Bottle: Not any water bottle will do. But, this 40 oz., powder coated, double wall tumbler is perfect for on-the-go and at your desk. Thermal bottle with copper vacuum insulation, threaded insulated lid, silicone band and lid retaining loop. Available in a wide variety of colors.